The Dangers of Pricing Your Home Too High
Selling a home is a big decision, and one of the most important aspects of the process is determining the right price. Unfortunately, some sellers make the mistake of pricing their homes too high, which can lead to a host of problems down the line. In this blog post, we’ll explore some of the reasons why people price their homes too high when they sell them, and the potential consequences of doing so.
1. Testing the Market
One of the most common reasons why people price their homes too high is because they want to “test the market.” In other words, they want to see if there are any buyers out there who are willing to pay more than what they think their home is worth. While this may seem like a logical strategy, it can backfire in a big way. Overpricing your home can make it less appealing to buyers who are looking in your price range, and it can also turn off potential buyers who might be willing to pay more for a home that is priced appropriately. For example, a home that is worth $600K and the list price was $600K, it would be more likely to get that amount. However, if you listed a home that was only worth $575K for $600K, price reductions might eventually lead to a sale price of only $540K.
2. Leaving Room for Negotiations
Another reason why people may overprice their homes is that they want to leave room for negotiations. They may assume that buyers will try to negotiate the price down, so they start with a higher price in order to end up at the price they really want. However, this strategy can also be counterproductive. If your home is significantly overpriced, buyers may not even bother making an offer, or they may assume that you’re not serious about selling.
3. Believing a Higher List Price Will Result in a Higher Sale Price
Some sellers mistakenly believe that if they list their home at a higher price, they will end up selling it for more money. However, this is not necessarily the case. Buyers are savvy, and they will typically do their research to determine what a home is really worth. If your home is priced much higher than other similar homes in the area, buyers may simply choose to look elsewhere.
4. Misinformed About the Market
Finally, some sellers may overprice their homes because they are misinformed about the market. They may have received bad advice from a friend, neighbor, or another realtor who is not familiar with the local market conditions. It’s important to work with a realtor who has experience selling homes in your area and who can provide you with accurate information about pricing and market trends.
So, what are the consequences of overpricing your home? The most obvious consequence is that your home may sit on the market for longer than it should. This can lead to a variety of problems, including:
• Reduced interest from buyers
• Fewer showings
• Lowball offers
• A lower eventual sales price
In addition, if your home sits on the market for too long, it can start to develop a stigma. Buyers may assume that there is something wrong with the home, or they may wonder why it hasn’t sold yet. This can make it even more difficult to sell the home in the future.
In conclusion, pricing your home appropriately is crucial if you want to sell it quickly and for a fair price. While it may be tempting to overprice your home for any of the reasons mentioned above, it’s important to resist the urge and work with a realtor who can provide you with accurate information about pricing and market conditions. By doing so, you can avoid the pitfalls of overpricing and increase your chances of a successful sale.

“Behind the Curtin” Presents Downsizing to a Townhome in Roswell, GA Episode 4
“Behind the Curtin” provides an inside look at local homeowners’ beautifully-crafted houses, giving insight into what it takes to renovate, upgrade, and style the most coveted parts of their dream homes. In this video series, industry expert and business owner Joanne Curtin explores local homes while interviewing their owners who live well in their homes to better understand their thought processes when making important decisions. Join Joanne to get a look into the world of luxurious real estate one wonderful home at a time.
“Behind the Curtin” Episode 4 – Downsizing to a Townhome in Roswell, Georgia
WATCH THE FULL EPISODE HERE
Lucy Hintz lives in Roswell, Georgia. She recently downsized to a townhome near Canton Street. She divides her time between her home in Roswell and her second home in the Bahamas.
Joanne: Where did you live before moving to Roswell? What made you choose a new townhome?
Lucy: I have lived in Roswell, in a single-family home. But I had always wanted to live in a walking, shopping, dining community. I’ve always wanted to live near downtown Roswell. Another thing is, my husband had cancer, so we knew that it was time for us to get out of the responsibility of the really big house. We were also looking for a turn key we could have without overwhelming issues.
Joanne: What specifically about this property did you like?
Lucy: When we moved in to this unit, our basement was not finished so we had an opportunity to create what we wanted. We have another full bedroom and bathroom down there. I have grandkids, so when they come there is lots of space. I also have a fabulous deck so the outdoor space is awesome too.
Joanne: What did you do to improve your property?
Lucy: We’ve done a lot of things. We changed the wood floors on the main level, which is a beautiful upgrade. My kitchen was solid white, and I’ve taken the island and painted it to a dramatic blue. We finished the basement in full and built a patio outside with stones and made it home. We also put in bookshelves on both sides of the fireplace with separate beer and wine coolers. And we added a built-in bar with quartz countertop.
Joanne: Did you work with a designer?
Lucy: No, this is all us. We had a lot of people that worked for us at our former home. And I purchased the art at local interior design stores.
Joanne: What is your favorite room in the house?
Lucy: It would be the deck. We open up the French doors on the main level, where we can have a breeze and enjoy bringing the outdoors in.
Joanne: What were some of your favorite places to buy home furnishings?
Lucy: We got rid of everything from the old house. All the furniture came from Arhaus. For the art, I went everywhere from Kudzu to 13 Hub. I used Carpet Depot for flooring.
Joanne: What’s one splurge in your home you could not live without?
Lucy: I splurged on this whole house. My bed and the bedding came from Arhaus and it was a big splurge. Arhaus had a wonderful sales representative. And I don’t know if a lot of people are like me, but I stick with people who are helpful and good at what they do.
Joanne: What have you learned from this process of moving from a big house?
Lucy: It’s not as difficult to let go of things as we think it is. And to use an estate sale group was key. And I’m not just tooting the horn for you, but finding a realtor that really understood what we were trying to do was so important. Previously we had trouble selling our home. Your team are the ones who really transformed it. It was a matter of 30 days and we had an offer on that house.
Living in a neighborhood means we all just look after each other. I think when you’re looking for a different place in life, it’s important that you are in a community that’s similar, that has a lot of the same interests that you.
Joanne: Is there anything you would do different that someone else could learn from?
Lucy: I guess I would say, I think it would have been better to finish the basement prior to moving in.
Joanne: Is there any advice on what you think should not be skimped on?
Lucy: I just think once you find your home, make it your home. Don’t wait because whatever you put off is something you’ll never get around to, something else will take priority.

“Behind the Curtin” Presents a Courtyard in Milton, GA Episode 3
“Behind the Curtin” provides an inside look at local homeowners’ beautifully-crafted houses, giving insight into what it takes to renovate, upgrade, and style the most coveted parts of their dream homes. In this video series, industry expert and business owner Joanne Curtin explores local homes while interviewing their owners along the way to better understand their thought processes when making important decisions. Join Joanne to get a look into the world of thoughtful real estate one wonderful home at a time.
“Behind the Curtin” Episode 3 – A Courtyard in Milton, Georgia
WATCH THE FULL EPISODE HERE
Cathleen Klibanoff lives in Milton, Georgia with her son and two dogs. Cathleen is a published artist and writer. Her works have been on display at the FemArt Gallery in Jacksonville, Florida, Indianapolis Art Center, and the Bohemian Grand Gallery in Asheville.
Joanne: Where did you live before moving to Milton?
Cathleen: I lived in Asheville, North Carolina, near downtown and River Arts District.
Joanne: So, what brought you to Milton and why did you choose this particular home?
Cathleen: I lost my both parents over the last two years and something inside me just said, “The time is now to really enjoy family.” I have both a brother in Milton and a sister in Woodstock. When I saw this place, it was an answer to an indescribable thirst, which was for a place that had a real heart. And it needed work, but it had a courtyard. I love the concept behind the courtyard and it has a very sacred and spiritual feel. And I fell in love.
Joanne: I love that you said you wanted a home with heart because when I was at your house the courtyard was like the heart in the middle. So, what specifically makes this just a favorite place for you?
Cathleen: Well, and not that I’m doing this literally, but you could be completely naked and absolutely 100% safe. And I mean naked emotionally, not just physically. This is the inner sanctum, by invitation only. I am a very social person, but there are times that I am in a creative process or just an introspective space, and still want to be outside.
Joanne: I am hearing the word “cozy” a lot lately. People want to create comfort and coziness. The courtyard is really the ultimate outdoor cozy space.
Cathleen: This is something that is exceptional because it gives you that expansiveness and yet maintains the coziness.
Joanne: What was a splurge in designing this space? Something non-negotiable that you just had to have?
Cathleen: The fireplace was plain gray masonry so I had to tile it because it was so dominant in the space and I wanted it to have a voice of its own.
Joanne: What did you learn from the process?
Cathleen: When something is meant to be, the universe rallies and makes it possible. I was able to meet the right people that knew how to bring the renovation into being. So, hold true to your vision. And don’t be deterred or discouraged.
Joanne: How did you handle getting the materials in and out of the courtyard?
Cathleen: It was a labor of love because everything had to be hand carted in and out, including all the white rock that replaced the mulch.
Joanne: You’re an amazing artist. What can you teach us about this [renovation] experience?
Cathleen: Some people have an eye for interior decorating. But if that’s not the case, then I think it’s a good investment to hire someone. It’s a different way of seeing a space. And a lot of people don’t have the confidence, but still have the desire to bring in more color. You need to make really good choices depending on what your goal is, for that part of the house. Because color does have a story and everything has energy. You want to be mindful. And sometimes if that’s not your strong suit, then to delegate it is a good move for the investment.

What You Need to Know About Vacation Property Investments in Blue Ridge, GA
What You Need to Know About Vacation Property Investments in Blue Ridge, GA
Have you ever considered purchasing a vacation rental or short-term rental (Airbnb/VRBO) property? You’ve probably heard many others talk about this. If you’re like me, what you’ve heard about these properties sounds too good to be true, but you may have also heard others having terrible experiences with these investments. Short term rental opportunities are starting to diminish, yet if you’re going to enjoy your purchase in addition to renting it, it’s a lifestyle investment. While interest rates have increased and made payments higher, will it be worth more if you intend to hold for 7-10 years?
We have researched many areas and discovered that Blue Ridge, Georgia offers the most benefits for short term rental investment for buyers in the Atlanta area. Here are my top six reasons for why this could be.
1. Blue Ridge has year-round rental appeal. There are activities to enjoy in every season. Summer: Lake Blue Ridge, world-class whitewater rafting on the Ocoee River, or fly fishing on the Toccoa River are popular attractions. Fall: Foliage brings guests to the area and local festivals draw large crowds. Winter: Light Up Blue Ridge festival, Santa Express on the Blue Ridge Railway. Year-round: Trout Fishing – Fannin County is the Trout Capital of Georgia. There’s also mountain biking year-round with an abundance of trails from easy to difficult. Mercier Orchards is the largest orchard in the south. The orchard draws visitors year-round, peaking during apple picking season. Hiking: There are over 300 miles of trails and 16 beautiful waterfalls in the area.
2. Over the holidays, there’s strong demand for cabins where family and friends can come together for Thanksgiving, Christmas, and other holidays in a group setting. Year-round, there is an abundance of hiking. There are over 300 miles of trails in the area! The panhandle/30A area is popular with Atlanta buyers looking to host; however, it is very seasonal and generally limited to spring break and a few months during the summer. It can be extremely difficult to ever turn a profit.
3. Taxes: Fannin County property taxes are much lower than taxes in other counties and especially less than in the state of Florida.
4. Downtown Blue Ridge: The town is a draw for many reasons. The Historic Blue Ridge Railroad, dining, shopping, and nightlife all draw crowds. There’s an artsy vibe with many galleries. The Blue Ridge Railroad offers seasonal trips as well, such as the Firecracker Special and Santa Express. The appeal of downtown Blue Ridge is broad reaching and not reliant on one attraction. This ensures you have guests interested in visiting at all times.
5. Wineries: There are very nice wineries in the area. There are also winery tours (and craft brew tours, too). From a short-term rental benefit perspective, this brings in groups of friends coming for a fun weekend to tour the wineries, who generally will rent a cabin together.
6. Blue Ridge supports tourism. Some local governments look to control or even eliminate short term rentals by adding restrictions or large fees. The Blue Ridge economy is driven by tourism and the local government supports it. Currently, Blue Ridge requires you to obtain a Short Term Rental Certificate. The cost is minimal at $25 per year.
I have personally invested in both beach and mountain vacation properties, and Blue Ridge has been the best for us. Winter, Spring, Summer or Fall — the Blue Ridge Mountains are beautiful. We wanted to confidently help our clients invest in Blue Ridge as well. To do so, we have partnered with Tracy Krohn. Tracy has a wealth of local knowledge, having grown up here and worked in the area extensively. Tracy personally owns a vacation rental in Blue Ridge and she can help you understand recent rental income trends and operating expenses so you can make an informed investment decision. If you want to explore the area and learn more, connect with us and we’ll connect you with Tracy to get started!

“Behind the Curtin” Presents a Pool and Pool House in Milton, GA Episode 2
“Behind the Curtin” provides an inside look at local homeowners’ beautifully-crafted houses, giving insight into what it takes to renovate, upgrade, and style the most coveted parts of their dream homes. In this video series, industry expert and business owner Joanne Curtin explores local homes while interviewing their owners along the way to better understand their thought processes when making important decisions. Join Joanne to get a look into the world of thoughtful real estate one wonderful home at a time.
“Behind the Curtin” Episode 2 – A Pool and Pool House in Milton, Georgia
WATCH THE FULL EPISODE HERE
Tripp and Grace Melton live in Milton, Georgia. They have been residents since 2003. In 2020, they began the work of creating an outdoor space for relaxation and entertaining, with a pool and pool house.
Joanne: Why did you pick this area?
Tripp: We were working downtown at the time and couldn’t find anything we liked. And then we drove through this area and liked the idea of a newer construction.
Grace: Even though the house wasn’t initially what I had in mind, I fell in love with the hidden pantry in the kitchen and the fireplace in our keeping room looks like the wall in the church where we go married.
Joanne: What have you done specifically to increase the value of your home?
Grace: We made a lot of use of the outside space and tried to do some thoughtful landscaping with trees and buffers because the way the house is situated, you can see the whole backyard from the street. But the biggest thing was adding the pool in 2020 and the pool house.
Joanne: Did you use a designer to create the outdoor living resort space that you have?
Tripp: No, these are all our ideas, even the landscaping. We worked with our pool builder for the pool house to execute what we wanted.
Joanne: What do love about the outdoor space you’ve created?
Grace: For me, I love being around water. I like seeing it, I like hearing it. I think it’s calming, but it’s also a great entertaining space. And we use it year ‘round, because we’ll have the pool heated. We can go out here for coffee in the morning or have friends over late at night. We use the fireplace and the electric heaters in the middle of winter, and so we spend a lot of time in the pool house. It’s been fun.
Joanne: Where did you find vendors and contractors for such a big job?
Tripp: We went to our original builder. They gave us some ideas and some referrals. We also did a lot of research online about what we wanted.
Joanne: So, what did you splurge on?
Tripp: The sliding doors on three sides of the pool house was almost a third of the cost of the entire pool house. But the space is transformed when they are opened or closed. The pool house stays cool in the summer and comfortable in the winter. Also, our ceiling fan from Big Ass Fans Company, is large enough to create a nice breeze.
Joanne: What else do you really like about the space?
Grace: The vaulted ceiling. It’s not just a flat ceiling, so I think it’s a nice, added dimension.
Joanne: What have you learned from the process?
Tripp: I’ve learned from this process to get everything in writing. In the end, even when you’re dealing with friends or people you like, it’s still a business transaction.
Joanne: Is there anything you would do differently?
Tripp: We weren’t able to put in a bathroom because of the rules regarding septic fields, unless we wanted to install another septic system. However, we finished the basement with an additional bathroom that allows us to have a changing room for the pool.
And some people have asked why didn’t do an outside kitchen. I mean, we just don’t use our inside kitchen that much. So, it wasn’t a big deal for us.
Joanne: What advice would you give someone who wanted to renovate their outdoor space?
Grace: I would say good design that’s really well thought out. And materials, don’t skimp on materials.
Tripp: I would tell someone don’t skimp on the decking. For example, the travertine around the pool is cooler in the summer than pavers or concrete. I would also not skimp on lighting. We changed our ground lighting to soffit lighting and it changes the whole look. We also installed a cool sound system through a Sonos sound system with speakers shaped like rocks around the pool area.

“Behind the Curtin” Presents a Wine Room and Kitchen in Milton Episode 1
“Behind the Curtin” provides an inside look at local homeowners’ beautifully-crafted houses, giving insight into what it takes to renovate, upgrade, and style the most coveted parts of their dream homes. In this video series, industry expert and business owner Joanne Curtin explores local homes while interviewing their owners along the way to better understand their thought processes when making important decisions. Join Joanne to get a look into the world of luxurious real estate one wonderful home at a time.
“Behind the Curtin” Episode 1 – A Wine Room & Kitchen in Milton, Georgia
WATCH THE FULL EPISODE HERE
Katie and Dave Smith live in Milton, Georgia with their two children. Recently, Katie and Dave sold their house in Milton’s Highland Manor that they called home for 14 years to move into a brand-new build in the Sweet Apple neighborhood that they helped design. Prior to moving to Milton in 2008, they lived in Miami, Florida for two years.
Joanne: Why did you pick this area?
Katie: We’re from up north where the seasons change. We didn’t like living somewhere where it was hot all year. My husband Dave’s job, at the time, was such that he could live in Greater Atlanta or South Florida, and we just felt like greater Atlanta was an area that we felt we could relate to more and would be better to raise a family. We didn’t have any kids yet when we moved here and that’s part of why we did.
Joanne: As far as your house that you’re in now, what made you choose your house?
Katie: We were so excited to build and get to start from scratch. We really liked how it’s quiet here, but it’s still close to everything. We’re closer now than we were in Highland Manor to Downtown Crabapple, Downtown Roswell, and GA-400. But we’re tucked back in this quiet little country road type situation. We felt like it was very unique, and when we signed to build this house, they hadn’t even cleared the street yet. We were able to see the other homes and see the big picture of the community with the walking trails and green space built into the development.
Joanne: What do you feel like you did to really improve the value of the house that you built? What do you feel adds value to your house the most?
Katie: We love having the master on Main and it’s kind of in its own little wing. It’s tucked away. I can sleep through noise, and I was never able to do that in the old house. The lot itself, how we’re on a cul-de-sac and it’s at the end of the street. The layout of the house provides nice privacy for the backyard, helping with what we’re trying to achieve with the pool and creating a great little hangout area. The kids have their own space upstairs. They have a lot of space. At their current ages of 10 and 13, they don’t want to be around us all the time. They have their own space which makes them feel like they have independence.
Joanne: Alright, so in this home you did not have a keeping room and in place of that, because you want to use your house wisely, you did a wine room where normally an office or dining room could be. So did you use a designer for that?
Katie: I would say we kind of used a designer overall, that helped us in designing the layout of our home and picking the finishes. She did help us a little bit with the wine room. Dave would tell you that he’s the designer. She worked with another couple a few years ago who did the wine room at a house over on Sibley lane. We had seen these pictures, and knew she had worked on a project like this before. That got it going in Dave’s mind, and then we knew we wanted to have a sitting room like a keeping room. We were going back and forth on whether or not to do the wine wall because it was of course an added expense. Dave, in his mind with the numbers, was like, “Is this too frivolous? Like, can we really do this?” And then, he finally said that if he didn’t do it, he would be mad at himself in a couple of years. It costs more money to do after the fact versus if you do it while you’re building the house, it’s easier.
Joanne: What does that wine room have that you needed?
Katie: It’s a quiet getaway. A quiet space. The wine wall itself is a piece of art. It’s very cozy. We painted it a different color from the color that most of the main living area is painted. We did the wine room and Dave’s office a dark gray that really separates it from the rest of the home. It’s right off the kitchen, but it feels like you’re tucked away and it has a door that goes onto the front porch from one wall. So, you could be sitting in there enjoying a glass of wine or having your morning coffee and then go right outside to the front porch.
Joanne: What was the splurge in your wine room that you said Dave was like, “I don’t know if I want to spend the money. But if I don’t do it, I’ll regret it?”
Katie: It’s a built-in refrigerated unit. It has its own thermostat, it has its own separate unit down in the basement. That’s like the ultimate splurge. In our old home, we had a freestanding wine fridge that you purchase. If we ever move, it stays. It’s part of the house. That was definitely a splurge. I mean, gosh, it’s all splurge. A new house is a splurge. Those sliders, the sliding doors, instead of just a door they go into the wall. Not accordion style – they slide like pockets doors into the wall.
Joanne: Would you say that the wine room is your favorite room? What’s your favorite room in your new house? Dave’s?
Katie: Dave would say it’s the wine room. I love the kitchen.
Joanne: Why would you say that?
Katie: It has a lot of storage and it’s bright. I’m looking at my kitchen right now, and I think it just flows easily. We designed it to flow easily.
Joanne: Anything that you feel like someone should not skimp on?
Katie: I would not skimp on lighting. At least, in the main areas,
Joanne: Lighting meaning expensive fixtures or just more lights?
Katie: The fixtures themselves. If you put a cheap light over the table in your kitchen or something that you don’t like, it is no good. We got to the point where the lighting budget was getting out of control. We did cans in other areas. We’d rather fix the main fixtures in a year than get something cheap and not like it, you know? What else… Appliances! We didn’t skimp on our fridge. We got the nicer fridge. How many times do you use your fridge a day? A lot, right? So I think that for us, it was like let’s not skimp on things in our main living area. I’m fine skimping on my 10-year-old son’s bathroom tile, or the guest room lighting. Those are rooms that get used a small handful of times a year. But when it came to our main living space, I didn’t want to cheap out and then regret it. We didn’t go crazy, but like we made it nice.
Joanne: So what kind of fridge Do you have?
Katie: Oh, it’s a Thermador fridge. But it’s not so much the brand. It’s just this size. It’s the bigger side by side fridge.
Joanne: Are there any materials that you used that you felt like were not trendy, but just worth it, and were non-negotiables?
Katie: We used quartz for all of our tops, even in the bathrooms, which I’m really happy with. Even in the laundry room – it just makes a difference. One other splurge that I forgot to mention from earlier was in our master bath, we have the doors that come all the way down to the floor without the step with the special drain on the sides. So it’s very clean looking and beautiful. We have the engineered hardwood, the wider planks, which I really love throughout the home. And it’s a lighter-color wood. We had darker wood at the old house, which I thought looked pretty. But on these floors, you can’t see the dirt as much and the paw prints from the dog. So when you have an active family, it’s nice to be able to hide dirt and dog hair better. I’m just keeping it real because I don’t feel like cleaning floors every day!
Katie and Dave’s experience in deciding to move, finding the right location to build, and hand-crafting their forever home is something that countless families do every year. That doesn’t mean it’s not special – building a new home is one of the most special things a family can do together. Their openness and great insight into their thought process during the whole experience helps us learn what to look for and what to avoid when it’s our time to upgrade our own living spaces. These helpful homeowners, along with Joanne, help give you a peek Behind the Curtin into the world of luxury real estate. If this insight interests you, subscribe for more video and interview content at www.youtube.com/@curtinteam.

Tom and Christy Discuss First Time Home Buyers
The Curtin Team’s CEO, Tom Curtin and Director of Sales, Christy Smith explain the benefits for first time home buyers in today’s market. One of the biggest advantages of buying a home today is the stability and equity you get. Waiting a year or two can cost you tens of thousands of dollars in equity loss. And as rental rates continue to rise, a fixed rate mortgage payment stays the same. Also, many sellers and lenders are now offering to pay closing costs and buy downs on rates. Large down payments often scare off first time homebuyers, but some loans require as little as 3.5% down. As an example, the down payment on a $400,000 house can be as low as $14,000. And there are many ways to get that down payment including finding places in your budget to cut back and save, loans from family, or loans against a 401K to cover some or all it. The news of interest rate hikes shouldn’t scare off potential home buyers either. If rates go down, refinancing is available and if rates go up, you’ll be glad you locked in a lower rate.

Tom and Christy Explain Mortgage Rate Buy Downs
The Curtin Team’s CEO, Tom Curtin and Director of Sales, Christy Smith explain the benefits of mortgage rate buy downs for buyers and sellers. Like many practices in the world of Real Estate, mortgage hacks depend on Buyer/Seller goals, timelines, and preferences. Buy-downs are unique, though, because they offer direct benefits to both Buyers and Sellers in the short term and long term. They allow houses to be sold more efficiently, less stress with high monthly payments for Buyers, and less interest payment over time. If you are in the market to either buy or sell a home, don’t forget that there are ways for you to save money during the process.

Tom’s Top Five Business Books
What was the last book you read? More importantly – what was the last book you read that helped you and your team succeed at work? Being well read doesn’t just help you in your day-to-day activities. Choosing to learn from established experts and authors helps shorten your learning curve so you can bring practical information and methods to your co-workers, colleagues, and clients. While there’s no substitute for learning by doing, there’s a wide gap in knowledge that favors those who take time to read effective business books over those who don’t. Over the years, I’ve read more than a fair share of business books, and some have stood out more than others. That’s why today I am sharing my top five favorite business books that you will wish you had read sooner.
1. “Rich Dad Poor Dad” by Robert Kiyosaki
Written as a narrative story, this is an easy read. I find this book foundational for any new or recently-started investor to understand what it means to have an investor mindset. It helps distinguish what is truly an asset and liability and how to use money as a tool to create wealth. You don’t have to be born rich to become rich. Instead, there’s a path that just about anyone who is willing to take can follow. In 1999, my wife Joanne read this book and I read it shortly after her. It was one of the reasons Joanne decided to leave her teaching career to become a real estate professional just a year later. It’s the reason we bought our first investment property and created goals around real estate investing. I have a lot of gratitude for this book.
2. “Atomic Habits” by James Clear
This book is about breaking bad behaviors and adopting good ones in four steps with small, incremental, everyday routines that compound into massive, positive changes over time. You can truly change your behavior by following these steps. There are some great hacks here on breaking cravings and creating new habits. These include steps about making new routines easy to start, making them obvious, attractive, easy, and satisfying. 1. Make it obvious – Don’t hide your fruits in the fridge, but instead put them on display front and center. 2. Make it attractive – start with the fruit you like the most so you’ll actually want to eat one when you see it. 3. Make it easy – don’t create needless friction by focusing on fruits that are hard to peel. Bananas and apples are super easy to eat, for example. 4. Make it satisfying – if you like the fruit you picked, you’ll love eating it and feel healthier as a result! The book goes into a lot more detail. I highly recommend it as you can apply these little hacks to make your life better and more efficient.
3. “Unlimited Power” by Tony Robbins
This book is a self-help classic that breaks down how Tony Robbins has helped top performers perform at their highest level and how you can use the same mental and physical tactics to accomplish your biggest life goals. “Unlimited Power” connotes your ability to revamp your life and produce every outcome you’ve ever wanted while generating value for the people around you. There is so much packed into this book that I can’t get into everything. It’s a long read, but it’s worth every page. One key idea is to use modeling – how you can model yourself after others who are more successful to get what they have. We’ve used this tactic in our real estate business as well as real estate investing. The difference between successful people and everyone else is that successful people see “failure” as an opportunity to grow and learn. We model, try new things, fail and learn. Also simple hacks to change your mood with body posture and breathing techniques, it works! And lastly emotional intelligence, how you respond to situations and your emotions, your attitude determines a lot of what you can accomplish.
4. “First Break All The Rules” by Don Clifton
This book walks you through how to be a better manager and debunks a lot of traditional management methods. I enjoy this book because it resonates with my management style, especially being a part of a small team. We are truly a family. Happy and satisfied employees make the company better and treat clients better. Managers can help employees be happier and more satisfied, it starts with caring about how happy and satisfied they are at work and personally. Intentionally design the atmosphere to encourage self-expression, trust, enjoyment, and productivity. A leader sets the goals, and helps guide but ultimately employees will be happier when they can control and have input in how they reach those goals. If you want to help your team grow, you’ve got to get to know them on a personal level. And if you want to know what standard you should hold everybody to, you need to look at your top performers and spend a lot of time with them. I’d recommend this book to someone who just became a manager and feels overwhelmed, or a seasoned executive that wants to learn and play to their employee’s strengths, or anyone that would like to become a great leader at work.
5. “Five Dysfunctions Of A Team” by Patrick Lencioni
This book will teach you how to have a functional team to be more productive and how to avoid back-channel politics. It’s written in an easy-to-read fable and then breaks it down into practical guidelines on how to overcome each of the five dysfunctions. In hindsight, if I had read this book at the start of my team building career, I could have avoided some drama and probably gotten out of business faster with some people we ultimately ended up parting ways with, but not before they caused damage to the team. it could have possibly helped to fix some bad behavior, but I suspect it would have just highlighted it and caused them to opt out sooner, and maybe I’d have a few less gray hairs.
The next time you are asked what the last book you read was, I hope you think back to one of my five suggestions and are able to apply what you’ve learned in the workplace. True leaders and intelligent thinkers know that they don’t know everything, and they know when to look for outside wisdom and advice to pass along to those who rely on them in the business world. These five reads cover everything from financial responsibility and habit building to team chemistry and unlocking your true potential, and I highly suggest that you check them out.

Protect Your Investment with a 1031 Exchange
Raise your hand if you know what a 1031 Exchange is.
Anyone?
If you’re a real estate investor, we’re betting YOU’RE raising your hands. Both of them.
We always say that there’s no greater investment than real estate. That’s true whether you’re buying a home in which you can live or whether you’re buying homes to hold as actual investments, not unlike buying stocks or bonds.
Investors—just like The Curtin Team—know that homes are great sources of equity, not to mention boons for their tax returns, paths to greater cash flow, better diversification of their portfolios, and great ways to counter the effects of inflation.
Real estate is a GREAT investment.
But what happens when it’s time to sell an investment property?
That’s a tricky question and if you don’t have a REALTOR who’s well-versed in how to handle these transactions, you could be left holding the bag (which could be woefully free of money).
When you have a REALTOR who understands real estate investment, however, and the intricacies of a 1031 exchange, you’ll be sitting pretty when all is said and done.
With a 1031 exchange, an investor can sell a property, reinvest the proceeds, and defer ALL capital gains taxes. That’s right, ALL. To give an example, if you sold a property and had $200,000 in capital gains, you’d be subject to taxes of around $70,000, meaning you’d only have about $130,000 left to invest in a new property. After making a down payment and assuming an LTV (loan-to-value) ratio of 75%, that means you’d be able to buy a new property worth about $520,000.
But with a 1031 exchange, you’d be able to use the entire $200,000. If you had the same down payment and LTV as we cited in the previous example, you could buy a property worth about $800,000.
If you think the 1031 exchange sounds like a great idea, you’re right.
But it’s crucial—CRUCIAL—that your REALTOR understands the rules and regulations related to these exchanges. If they don’t, you could find yourself in financial hot water, and nobody wants that. There are dates and deadlines to which investors must adhere, or they’re forced to pay penalties.
The Curtin Team is well-versed in 1031 exchanges and understands their ins and outs; we know that when your investments are on the line, there’s no room for error, no time for dilly-dally. We make sure that your investments—your hard-earned money—are protected.
If you’re interested in investing in real estate and have questions, or if you’re thinking of selling an investment property, talk to us. We’re experienced with investors and will make sure your dollars are working as hard as they can for you, and that they’re kept safe.
