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Maximizing Your Home’s ROI: Smart Improvement Choices

Deciding which home improvements to make isn’t always just about return on investment (ROI). If you’re upgrading your home to enhance your own living experience, it’s difficult to quantify that value. However, if your goal is strictly resale, it’s essential to evaluate your choices carefully. There’s a lot of misleading information out there—from HGTV shows suggesting things like “This kitchen cost $20K, and the seller got back $40K when they sold” to social media claims that a new garage door can bring a 194% ROI or a new front door brings 188% ROI. These figures are misleading and often overlook crucial variables. To help you make informed decisions, we’re offering some expert insight.

Prioritize Routine Maintenance

The best way to protect and enhance your home’s value is by staying on top of routine maintenance. Not only does this bring peace of mind while you live there, but it also prevents buyers from significantly discounting their offers due to perceived neglect. If you’ve maintained some aspects of your home but ignored others, buyers may assume the worst and believe there are other surprises awaiting them, which they will factor into their offer price. If you’re handy and can handle basic maintenance and upgrades yourself, your sweat equity will give you the best chance at a positive ROI.

Manage Your Expectations

Most renovations don’t yield a positive ROI if you plan to sell immediately unless you’re going from zero renovations to 100% (more on that later). If you’re planning to sell soon after a major remodel, it’s best to keep expectations in check. The key is to make your home as functional and appealing as possible for you and your family while maintaining realistic financial expectations. Renovations differ from maintenance—if something is broken, it should be repaired or replaced before selling as a general rule.

Avoid Partial Upgrades

If your home hasn’t been updated in decades, doing one-off renovations—like upgrading a single bathroom or installing a brand-new front door—won’t necessarily translate into a higher sale price, at least not enough to cover what you just spent. Buyers typically fall into two categories: those looking for a complete renovation project at a bargain price or those willing to pay a premium for a fully updated home. Partial upgrades often fail to deliver a strong ROI because they leave lingering work for the next owner.

A home that is 100% move-in ready will attract the highest offers. Buyers will pay a premium if they feel like everything is complete (maintenance) and up to current aesthetic standards. However, once updates fall below that threshold, buyers hesitate to pay a premium. Once you go below 100% and there are still some updates or projects left to do, you lose the ROI.

Think of it like buying a car—new vehicles lose value the moment they leave the lot. Similarly, buyers often pay 20%-25% more for a brand-new home versus a resale home, reinforcing the importance of a fully updated property.

The Power of Paint

If there’s one cost-effective upgrade that offers a strong impact, it’s a fresh coat of paint. However, color choice matters significantly. The wrong shade can turn buyers away, so it’s wise to consult an experienced Realtor or designer before making a final decision. Fresh paint in the wrong color can result in a negative ROI.

Final Thoughts

Before making any major home improvements, consider whether they align with your long-term goals. If you plan to sell soon, focus on maintenance, full-scale updates rather than partial ones, and simple yet impactful changes like painting. Always consult professionals to ensure you’re making the best choices for maximum ROI.

‘Tis the season for New Year’s resolutions! Joanne and I began our New Year’s Day by reflecting on the past year and setting intentions for 2025. I wanted to share some strategies and questions to make your goal-setting process more meaningful. Before diving into the details, let’s explore a few methods to ensure your resolutions truly stick.

Proven Strategies for Goal-Setting Success
Did you know that writing your goals down can increase your chances of achieving them by 40% to 50%? There’s something powerful about putting pen to paper—it engages your subconscious mind and helps clarify what you genuinely want. Typing on your phone or computer just isn’t the same! Once you’ve written your goals, share them with someone who can hold you accountable. Talking about your plans with a trusted friend or partner makes it much more likely you’ll follow through, especially if they check in on your progress.
Now that you’re ready to write down your goals and share them, there’s an important first step to take: reflection. It’s a step many of us skip, but it’s essential for setting intentions that truly matter.

A Crucial First Step: Reflect on the Past
Before you start setting goals, take some time to reflect on 2024. This step not only helps you identify areas for growth but also allows you to build on the successes and lessons of the past year. Joanne and I started our reflection with these two simple but impactful questions:

1. What brought you joy in 2024? Take a positive approach by recalling the moments and people that made you happy. Looking through the photos on your phone can help jog your memory and remind you of what you’d like to continue or expand in 2025.
2. What were your biggest challenges in 2024, and what did you learn from them? Reflecting on difficulties can reveal your resilience and highlight valuable lessons. Recognizing your growth can inspire you to set ambitious but achievable goals for the year ahead.

A Look Further Back: Your Biggest Memory of 2023
Here’s a fun challenge: try to recall your most significant memory from 2023. It’s surprising how quickly memories fade! Reflecting on this can help you focus on what truly matters for 2025. Before you start scrolling through old photos, take a moment to see what comes to mind naturally—it’s a great way to gauge what made the biggest impact on you.

Clarifying Your Vision for 2025
Once you’ve reflected on the past, it’s time to look ahead. Start by asking yourself a few key questions:
* What problems do you most want to solve? Identify small, actionable habits to address these problems. For example, if you want to stop snacking late at night, consider setting an alarm as a reminder or replacing the habit with something positive, like reading a book upstairs away from the kitchen.
* What discipline do you need support with?
* Which relationships need your focus in 2025?
Finally, take a moment to imagine your perfect day in 2025. Create two versions: one for a weekday and one for a weekend. Be realistic—your perfect day should reflect your current responsibilities and lifestyle. For instance, if driving your daughter to school is part of your routine, include that in your weekday scenario. Add as much detail as possible, from the time you wake up to when you go to bed.

Turning Reflection into Action
After answering these questions, you’ll have a clearer picture of what you want to achieve. Writing out your goals in specific categories can be helpful—think financial, business, personal, relationships, spiritual, and health. But remember, goals don’t have to be long lists of bullet points. Lately, Joanne and I have focused on setting goals that bring us joy and bring us closer to living our perfect day more often.
As a couple, supporting each other’s aspirations has deepened our connection. Helping Joanne achieve her goals brings me happiness, and together, we prioritize who we’re becoming, not just what we’re accomplishing.

Make 2025 Your Best Year Yet
The start of a new year is a chance to reflect, dream, and take action. Whether you’re tackling big goals or small habits, I hope these strategies help you approach 2025 with clarity and purpose. Here’s to a year filled with growth, joy, and meaningful progress!

Did you know the real estate market affects you, even if you’re not planning to move or buy a home? Whether you’re a homeowner, renter, or just curious about the economy, the housing market has a ripple effect on everything from personal finances to the broader economy. Understanding these trends can help you stay ahead and make smarter decisions for your future. Curious how? Let’s dive in!

Here are answers and my predictions to four of the most common questions we’re hearing right now:

When Will Mortgage Rates Come Down?
Mortgage rates are influenced by the Federal Reserve’s monetary policy, overall economic conditions, the labor market, and even the geopolitical landscape. Rates have risen as the Fed works to combat inflation. While there’s no exact timeline, many experts suggest rates could stabilize or decrease once inflation is under control and the economy shows consistent signs of improvement. Some predict this could happen in 2025, but it ultimately depends on economic data and future Fed decisions.

For buyers, waiting for lower rates might not always be the best strategy. Acting strategically—such as locking in today’s rates—can make sense, especially as high rates have reduced buyer competition. This often means better negotiating power when purchasing a home.

My prediction? Mortgage rates likely won’t meaningfully reduce until 2026.

When Will Home Prices Come Down?
In short, they won’t—at least not significantly. Housing prices are driven by supply and demand. Currently, most markets in our area face a shortage of inventory, which keeps prices elevated. For prices to drop, we’d need a substantial increase in supply or a major drop in demand. However, cautious builders, a lack of large parcels of land, and homeowners holding onto their low mortgage rates make widespread price declines unlikely.

What we might see instead is a slower rate of appreciation, which offers buyers some relief but not a complete reversal of prices. This environment creates opportunities to purchase at more reasonable valuations with less competition, reducing the risk of buying at a market peak. It’s also a good time to explore long-term rental investments.

My prediction? Our area will return to a normal appreciation rate of 4–5% by 2025.

Will the Housing Market Pick Up Next Year?
The housing market’s trajectory in 2025 will depend on economic stability and consumer confidence. If mortgage rates start to decline, we could see increased buyer activity. Additionally, pent-up demand from buyers who paused their searches due to high rates or election uncertainty could drive new market momentum. Many of these buyers are waiting on the sidelines, ready to jump back in when conditions improve.

My prediction? 2025 will see more home sales than 2024. I do not foresee it as a boom, but
a higher volume than this past year

Is Now a Good Time to Buy?
A market crash like 2008 is improbable. The current market is underpinned by strong fundamentals: tighter lending standards, significant homeowner equity, and sustained demand. While there are challenges —such as affordability issues due to higher prices and rates — these don’t equate to a crash. Instead, the market is undergoing a correction, with cooling in overly hot areas and a shift toward more balanced conditions.What this looks like now is a home selling process that involves negotiation on both sides, more balance between a buyer and seller market. The market will always have fluctuations and instead of fixating on timing the market, focus on securing a home that fits your needs and budget. For both buyers and sellers, this is a time to work closely with real estate professionals to navigate the evolving landscape.

My prediction? While the market presents challenges, strategic buyers who act now can benefit from reduced competition and position themselves for long-term appreciation and stability.

Final Thoughts
The real estate market is always changing, influenced by everything from the economy to politics and even social trends. While rising rates and limited inventory might feel like obstacles, they also open the door to unique opportunities for savvy buyers and investors. By staying informed and understanding the bigger picture, you can make confident decisions—whether you’re searching for your dream home, exploring investment options, or just keeping an eye on the market. Want to know how current trends could impact your plans? Reach out to us today, and let’s discuss your goals!

At the Curtin Team, we believe in giving back to the community that supports us. Roswell is a place where people show up for one another. Neighbors extend helping hands, and acts of kindness are part of daily life. Through our non-profit organization, Curtin Team Cares, we focus on making a local impact when it’s needed the most. Our latest initiative, the Home Refresh Project, reflects this mission by offering a home makeover to a deserving teacher or staff member from the Roswell school district.

Choosing Shannon Anderson: A Heartfelt Journey
We received many heartfelt nominations, each sharing the story of someone who tirelessly gives back to the community. Shannon Anderson’s story stood out to us. Her resilience in the face of unimaginable hardship, combined with her dedication to her school and family, made her the perfect choice for this project. In one day, we will transform her home, giving Shannon a space that symbolizes hope and renewal.

Shannon’s Strength and Resilience
Shannon’s colleagues at Mountain Park Elementary describe her as the heart and soul of the school. As the school’s bookkeeper, she does far more than what her job title suggests. From updating the website to planning staff celebrations, Shannon is the go-to person for just about anything. She works behind the scenes to ensure everything runs smoothly. Her positive attitude shines through, even in the face of great personal challenges.

A Story of Loss and Inspiration
Shannon is a single mother of six. Tragically, she lost two of her children—her teenage daughter five years ago and her teenage son earlier this year. Despite this unimaginable grief, Shannon continues to inspire those around her with her optimism and dedication. She believes in doing her best, no matter the task. Mountain Park Elementary is her safe space, and the supportive community there has helped her navigate the most difficult years of her life.

A Fresh Start: The Home Refresh Project
The Home Refresh Project comes at a crucial time for Shannon. Her youngest daughter is preparing for college, and her older sons are serving in the Army or attending university. Shannon is about to enter a new phase of life, and this home makeover will give her the fresh start she needs. More than just a home improvement, it is a step toward healing and a chance to create new memories.

What the Project Includes
The home makeover includes painting, landscaping, handyman services, window washing, cleaning, organizing, and staging. It’s not just about improving her house—it’s about creating a space where Shannon can feel at peace. We aim to complete the project before Thanksgiving so Shannon can enjoy the holidays in a refreshed and uplifting space, surrounded by her family and friends.

How Roswell Shows Its Strength
Roswell is more than just a town; it’s a community rooted in care and compassion. When one of our own faces challenges, we come together to help. The Home Refresh Project reflects the spirit of Roswell, showing Shannon that she is not alone. Her community stands with her, ready to support her as she moves forward.

How You Can Get Involved
The Curtin Team and Curtin Team Cares are committed to completing Shannon’s home transformation, but we need your help. We’re calling on local vendors, businesses, and individuals to contribute either through donations or services. Your support will help ensure that Shannon’s home is ready for the holiday season.

Whether you’re a landscaper, painter, handyman, or simply someone willing to donate time or resources, we would love to partner with you. Every contribution, big or small, brings us closer to making Shannon’s home a place of comfort and joy.

How to Donate or Volunteer
To donate or offer your services, please follow the link: VOLUNTEER OR DONATE HERE, and join us in giving back to a local hero who has given so much to others.

Let’s Make a Difference Together
Our goal is to have Shannon’s home makeover completed before Thanksgiving. Let’s help Shannon turn her home into a place of hope and renewal. Thank you for supporting the Curtin Team and Curtin Team Cares as we work to make a positive impact in Roswell, the community we proudly call home.

Hey Kids,

As you start exploring the world of real estate investment, I want to share some insights I’ve picked up over the years. Our hometown of Roswell offers opportunities for smart investments. Here are a few tips to help you navigate the real estate landscape and find your own path to success.

Roswell is famous for its beautiful historic homes, top-rated schools, and cool vibe. When thinking about investments, it’s important to understand what makes this area special. Check out market trends, property values, and neighborhood vibes. Keep an eye on new businesses, infrastructure projects, and zoning changes that can boost property values.

You’ve probably heard this a million times, but it’s true: location is everything in real estate. In Roswell, great locations often mean being close to excellent schools, parks, shopping centers, and restaurants. Look for properties in areas like Historic Roswell or nice established neighborhoods. A prime location can make a big difference in rental income and property value.

While Roswell has plenty to offer, it’s smart to diversify your real estate portfolio. Think about a mix of property types—single-family homes, townhouses, even commercial properties. Each type comes with its own perks and risks. Diversifying helps protect against market ups and downs and gives you a balanced approach to building wealth.

When looking at potential investments, check out the condition of the property. Older homes in Roswell might need some work, but they can be real gems if renovated properly. Look for places with room for improvement, like cosmetic updates or expansions. Investing in well-maintained properties or those with high potential can really pay off.

Tap into the expertise of local Realtors (like your ol’ dad here), property managers, and contractors. Their knowledge can give you valuable insights and help you make smart decisions. Networking with these pros can also lead you to off-market deals and opportunities you might not find on your own.

While short-term gains are tempting, real estate is often most rewarding when you think long-term. Consider how property values might appreciate over time and look for areas with strong growth potential. Buy real estate and wait, time will do the rest. Even if you don’t get a screaming deal when you purchase,over time you’re investment will continue to increase. Roswell’s mix of historic charm and modern amenities makes it a great place for long-term investment. Hold onto properties that are likely to grow in value and provide steady rental income. Don’t be tempted to sell with market ups and downs, stay the course.

The real estate market is always changing, so staying informed is crucial. Keep up with local market trends, economic factors, and zoning law changes. Attend local real estate seminars and join investment groups to stay connected and learn new things. Being adaptable and ready to tweak your strategy based on market conditions will help you stay ahead.

Financing is a big part of real estate investment. Explore different options like traditional mortgages, home equity loans, and private lenders. Knowing the terms and conditions of each option and developing trusted relationships with lenders will help you make the best financial decisions. Keep an eye on interest rates and loan conditions, as they can greatly impact your returns. Sometimes it makes sense to buy and lock in a longer term low rate even if the price isn’t great.

Real estate investment isn’t just about making money; it’s also about improving quality of life. Think about how your investments can benefit the community and enhance your own quality of life. Treat your tenants and property well and this will pay dividends over time and lead to sustainable and rewarding investments.

Investing in real estate offers a unique mix of opportunities and rewards. By understanding the market, focusing on prime locations, diversifying your investments, and leveraging local expertise, you can build a successful real estate portfolio. Stay informed, think long-term, and remember the importance of quality of life. With these principles in mind, you’ll be well on your way to making smart and rewarding real estate investments.

I’m so proud of you for taking this step. Remember, this journey is as much about learning and growing as it is about financial success. Trust your instincts, stay curious, and never hesitate to ask for advice. Don’t wait to buy real estate, buy real estate and wait. Here’s to your future success!

With love and wisdom,

Dad

There are several reasons why someone might want to buy a house in Roswell, GA. Firstly, Roswell is a growing city with a strong real estate market, making it a smart investment for those looking to purchase property. The city’s population has been steadily increasing in recent years, indicating a strong demand for housing. Additionally, Roswell has a diverse range of neighborhoods, each with its own unique character and charm, providing a range of options for prospective buyers. Whether you’re looking for a historic home in the heart of downtown or a newer build in a suburban development, here’s a list of 50 things you might not know about buying a house in Roswell.

1. The average home price in Roswell is $502,000, according to Redfin.

2. Roswell has a total area of 42.0 square miles.

3.. Roswell is located 22 miles north of Atlanta.

4. Roswell has a population of approximately 94,000 people.

5. As of April 2023, the median home price in Roswell, Georgia is approximately $490,000.

6. The city of Roswell is known for its historic downtown district, which features a variety of shops, restaurants, and entertainment options.

7. The Roswell Farmers and Artisans Market is a popular local attraction that takes place every Saturday from April through October.

8. Roswell has been recognized as one of the best places to live in Georgia, and was named one of the top 100 places to live in the US by Money magazine in 2019.

9. The city has a highly rated school system, with several elementary, middle, and high schools serving the area.

10. Due to its proximity to Atlanta, Roswell residents have access to a wide range of employment opportunities.

11. The Chattahoochee River National Recreation Area is located in Roswell.

12. Roswell was founded in 1839 and is the eighth largest city in Georgia.

13. The average commute time in Roswell is 29.2 minutes.

14. The Roswell Farmers and Artisans Market is held every Saturday from April to October.

15. The Roswell Roots Festival is held every February to celebrate Black history.

16. The Roswell Arts Festival is held every September.

17. The Roswell Memorial Day Ceremony is held every year to honor veterans.

18. The Roswell Cultural Arts Center hosts concerts, plays, and other events throughout the year.

19. The Roswell Park System includes 18 parks and facilities.

20. The Roswell Area Park includes a swimming pool, tennis courts, and a dog park, walking trails and multiple sports fields.

21. The Vickery Creek Trail is a popular hiking trail in Roswell.

22. The Big Creek Greenway is a popular trail for biking, walking, and running.

23. The Chattahoochee River provides opportunities for fishing, boating, and kayaking.

24. Roswell is home to several golf courses, including the Country Club of Roswell and Brookfield Golf Club.

25. The Roswell Ghost Tour takes visitors on a spooky journey through the city’s haunted sites.

26. The Roswell Beer Festival is held every March.

27. The Roswell Wine Festival is held every October.

28. The Roswell Restaurant Week is held every January.

29. The Roswell Farmers Market is open every Saturday from April to October.

30. The median home price in Roswell range from around $200,000 to over $2 million.

31. The most popular style of homes in Roswell are single-family homes, but there are also townhomes, condos, and luxury properties available.

32. Roswell is home to several historic homes and landmarks, including the Archibald Smith Plantation Home, which dates back to the 1830s.

33. The city has a strong economy, with several large employers in the area, including Kimberly-Clark and UPS.

34. The city has a well-developed infrastructure, including excellent transportation options and high-speed internet access.

35. Homeowners in Roswell are required to pay an annual stormwater fee to help maintain the city’s drainage system.

36. The cost of utilities in Roswell is relatively low compared to other cities in the Atlanta area.

37. Roswell has a diverse dining scene and over 100 restaurnats, with options ranging from casual cafes to upscale restaurants. The city is known for its Southern-style cuisine, but there are also international options available.

Roswell a great place to put down roots and build a life. If you’d like a tour of all that Roswell has to offer, please reach out to us!

Remember your friends who bought a house right at the beginning of Covid 19? At the time, we thought it was risky, as time went on we see what an amazing opportunity it was to purchase. Similarly, we may be looking back at those friends who purchase in the first few months of 2024 in the same light. There’s hesitancy with Buyers right now between interest rates, an election year and uncertainty in the real estate market.

Our data points to a rising market. The Federal Reserve has already indicated they will ease interest rates in 2024. Waiting for lower rates, like the majority of Buyers will do, means you’ll likely pay more. That’s because as mortgage rates drop, housing demand will surge, driving prices up. As mortgage rates drop, Buyers will come flocking back into the market, driving up competition. So as prices rise, and competition rises, we will be back to multiple offers and Sellers back in the driver seat. There is a window now with a more balanced market. Over the next few months, Buyers don’t necessarily have to make a rushed decision with little due diligence period and reduced negotiating leverage, giving Buyers more time to make an informed decision.

Home prices in our area rose over 6% from the start of 2023. Home prices are expected to continue to rise throughout 2024. Several factors are contributing to home price appreciation in our area. Despite the new home construction that is going on all around us, the new home inventory is still falling short of the housing stock we need. This problem goes back to the recession of 2009-2011, home building came to a screeching halt. For 3 years, we didn’t see any new building, and builders haven’t closed that gap. Adding to that were supply chain issues caused by Covid 19, to some degree builders are still dealing with short supply and labor. There’s still not enough being built at a fast enough pace to meet demand. Couple this with the homeowners who are not willing to part with their 3% mortgage rate, there are not enough homes on the market. Supply and demand dictates prices. More supply of Buyers, less supply of homes equals rising prices. Additionally, we continue to have a healthy supply of Buyers relocating to our area from out of state, attracted to the lifestyle and affordability compared to many other metro areas. Many out of state Buyers purchase in the late Spring and Summer (choosing to move in between school sessions). Waiting will place you in direct competition with these Buyers who often have company support and a tight timeline, making for tough competition. Often they are willing to pay asking price or above to secure their housing quickly and get settled in their new job and state.

If you’re renting, and you’re financially able to purchase, you should consider buying now. The sooner you purchase a home, the sooner you start building equity through mortgage paydown and price appreciation. Your costs are fixed, unlike rent that is likely to be increased each year. And when mortgage rates fall, you can consider refinancing. There’s peace of mind having predictability with your monthly housing costs. Inflation, interest rates or a change in your landlord’s situation will not impact your housing or payment situation once you’ve locked into a fixed rate loan in your own home. There are tax advantages you may be missing as a renter as well. Consult with your CPA for how these tax breaks would apply to you as some income limitation may apply, here are a few common ones.
 Mortgage Interest- you can deduct your mortgage interest.
 Real Estate Taxes – you can deduct state and local taxes in the year you pay them.
 Home Office Deduction – if you’re a small business owner who works from home and use part of your home exclusively for the primary place of business, you can deduct many home expenses.

“Behind the Curtin” provides an inside look at local homeowners’ beautifully-crafted houses, giving insight into what it takes to renovate, upgrade, and style the most coveted parts of their dream homes. In this video series, industry expert and business owner Joanne Curtin explores local homes while interviewing their owners who live well in their homes to better understand their thought processes when making important decisions. Join Joanne to get a look into the world of luxurious real estate one wonderful home at a time.

“Behind the Curtin” Episode 11 – A Champagne Wall and Museumesque Townhome In Roswell, Georgia

WATCH THE FULL EPISODE HERE

In this episode of ‘Behind the Curtin’, Joanne Curtin takes you on an exclusive tour of the exquisite home of Billy Reeves Jr., featuring a one-of-a-kind champagne wall that defines luxury living like never before.

Joanne: Billy, where did you live before you moved to this gorgeous townhome in Roswell?

Billy: For the last nine years, we lived in Buckhead at a place called The View at Chastain.

Joanne: So, what made you choose Roswell? You could be anywhere.

Billy: I’ve been here all my life. After graduating Griffin High School, I went to Georgia Tech and I’ve been here ever since. My wife, Eileen, is from Stone Mountain. A friend of ours suggested we check out some new construction on Canton Street. I hadn’t been up to Canton Street for a while so I decided to take a drive up here. When I pulled in to Blacksmith Row, I called the real estate agent and she let me in. Once inside, I emailed Eileen the information and she simply said, “That’s where we’re going to live now”.

Joanne: What was it about this place that checked so many boxes for you?

Billy: Since the unit we purchased wasn’t completely finished, we had the option to make any changes that we wanted. And so, I felt like I literally built this place. I came here every morning and every evening for a year and a half and put this place together.

Joanne: How did your changes to the original design increase the value of the property?

Billy: The biggest thing was changing the layout and since I am in the cabinet business, we upgraded all the cabinetry, the countertops, and the closets. We also upgraded the fans and the showers. In addition, we worked with designer, Jennifer Crosby, of Crosby Design Group here in Roswell to select the tile, carpeting, and colors.

Joanne: Besides working with Jennifer Crosby, did you use a designer? What was that like?

Billy: We worked with a good friend of ours, Mariano. Previously, he had helped us redesign our showroom at Founders Kitchen and Bath. He is absolutely, off the charts talented and just a great guy.

Joanne: What does your home have that you and Eileen just felt like you really needed?

Billy: The layout of this home gives us the opportunity to tell our story, from the paintings to the family memorabilia. And everything has a place, and is very intentional.

Joanne: Where do you source some of your unique finds?

Billy: Most of the furnishings came from 14th Street Modern in Atlanta. The two bookcases in the living room came from the Michael Kors Showroom at Phipps Plaza. Possibly my favorite piece though is a small table in the elevator where we can put our coffee cups as we go up and down to the kitchen.

Joanne: Was there something that you splurged on?

Billy: Well, all of it was a splurge, the art and the furnishings. We definitely went over budget.

Joanne: What have you learned from this move?

Billy: After building an 8,000 square foot home on the golf course at Echelon, I felt like I learned a lot. Moving here from Buckhead, we learned to let our designer handle most things for us.

Joanne: What would you feel like people should not skimp on?

Billy: The biggest thing people should not skimp on is the small things, the little details. For example, the lighting in the hallway is set up to illuminate each step. This is not accidental, it is intentional. And I don’t think you should skimp on the fixtures, the faucets, the door handles, all that kind of stuff. And you definitely don’t want to skip on the cabinetry!

In the heart of a bustling city lies the promise of a dynamic future, shaped by the vision, determination, and leadership of its residents and officials. Roswell, a city known for its vibrant community and rich history, stands at a crossroads where possibilities are endless. Joanne Curtin, sits down with Mayor Kurt Wilson, a visionary leader committed to propelling Roswell into a new era of prosperity. This candid conversation is about the city’s future trajectory, the challenges it faces, and the timeless principles of leadership that will guide its journey towards an even brighter future.

Joanne: Thank you for having me over today. I am admiring your wall of photos here. Can you tell me more about it?

Mayor Wilson: I am glad you’re here. It’s a pleasure to finally meet you. I’ve enjoyed your “Behind The Curtin” videos. These photos on the wall are all people that have had an impact on me.

Joanne: I think it’s great that you reflected on who to put up there. That’s awesome, because you don’t get where you’re going without learning from others. So, if you could have dinner any of these people, who would you invite?

Mayor Wilson: That’s a great question. I would probably be more contemporary oriented than historically oriented. I definitely would talk to Mother Theresa. Everything I read about her is authentic, honest, and courageous. She’s an incredible warrior who has this great courage most of wish we had and she’s challenging her faith all the time. And Johnny Carson, of course. My dad was Carson’s doppelganger, they looked like twins.

Joanne: Most of our clients are in the area we like to call “The Platinum Triangle”, that’s Roswell, Alpharetta, and Milton. I’m curious about what you think sets Roswell apart from Alpharetta and Milton?

Mayor Wilson: I love my sister cities, let’s start there. I routinely have the mayors of Alpharetta and Milton over to my home. I believe in personal engagement because we are all in this together. Roswell has been successful in part because it won the geographic lottery. It was once the crown jewel of North Fulton County. Now, I acknowledge that Alpharetta has grown and they have some advantages over us, take for example the number of exits off the 400. Whereas Milton has stuck to their vision of being made up of mostly single-family homes. And that works for them.

The city of Roswell is 42 square miles, that’s it. And 65% of that is made up of single- family homes. We’re looking at the other 35% that, until now, did not have a viable long term economic strategic narrative. How do we get ahead in terms of industry? We can’t chase manufacturing businesses that we don’t have the room for. And without an intentional strategy, someone else was going to make the strategy for us – the state, the federal government, Fulton county. When I came in to office it was clear to me that Roswell needed to be a city of 120,000 people in 20 years. We are currently at 96,000. That means the city of Roswell is going to be very intentional. In other words, the development community is not going to come to us. We’re going to do the placemaking for the development community. As I said, we have limited space, 42 square miles, and because we have limited space we have scarcity. So, we’re about to use that to our economic advantage. The city is already heavily invested in zero based budgeting. That means we’re really serious about how we spend our money and reimagining how each department works and what services to provide, from an entrepreneur perspective. We are looking at what we do well, and what we don’t do so well.

Joanne: Since you’ve been in office, what’s something you are most proud of?

Mayor Wilson: All credit goes to God and my team. I am proud to say we’ve gotten more done in 12 months that has been done in 20 years. We have the best in class police force focused on de-escalation, a full-time fire department, and passage of the $180 million dollar bond overwhelmingly approved by voters.

I am a big believer that we’re building our organization in a different way. I hope we are building a political legacy and leadership that will last beyond my term. The question we ask ourselves is “what’s the right thing to do for the city of Roswell?” I hope the legacy is an organization that is highly competent, highly effective.

Joanne: You talked about looking at things done well and things that need improving. Is there something in particular that you’re working on?

Mayor Wilson: Communication is the hardest thing for us. We’re a fairly static organization and it seems we’re always playing defense. The challenge is to reach people with consistent, authentic, and sophisticated messaging.

I really believe that leadership has responsibility, not just for governing, but for bringing rational discussion into the marketplace. The overwhelming majority of us want to have sober discussions with healthy skepticism. I hope we heal the acrimony that has overtaken our political debates.

Roswell is a great place to live, There’s an unbelievable quality of life here. And I want to people who live here to really know that, to enjoy it, and to celebrate it.

Joanne: We love Roswell. In 2017, Tom and I started a 501c3 non-profit, Curtin Team Cares. We are committed to helping local families and organizations where help is needed most. Currently we are actively working with the Children’s Development Academy of Roswell (CDA). Are there any other organizations in Roswell that you feel others should know about?

Mayor Wilson: I love our community and I love CDA with the leadership of Maggie DeCan. I believe in the mission of CDA [www.cdakids.org]. We have so many great charities that operate in Roswell. HomeStretch [www.homestretch.org], North Fulton Community Charities [www.nfcchelp.org] with Sandy Holiday at the helm, Sunny and Ranney [www.sunneyandranney.com], and can’t forget The Cottage School [www.cottageschool.org]. The Cottage School has a beautiful mission and has really helped save students and their families.

Joanne: Since we’re in the South, I’m sure you know that people are just as interested in where you are from as who you are for.

Mayor Wilson: You saved the toughest question for last. Well, I grew up in Huntsville, Alabama where half the town loves Alabama and the other half loves Auburn. I went to college at Ole Miss. And then I moved to Georgia and I’m still learning how to respond whenever someone says, “Go Dawgs!”. I love the Braves. So, I guess, I root for everyone. How’s that for a politician’s response?

Joanne: (laughs) Okay. That’s a fair answer. It’s been pleasure talking to you today. I am excited to hear about the new developments in Roswell that will soon be announced. We’ll have to meet up again so we can talk more about them.

Mayor Wilson: Thank you! It’s been a pleasure talking to you. Roswell is a remarkable place and I’m looking forward to its bright future.

“Behind the Curtin” provides an inside look at local homeowners’ beautifully-crafted houses, giving insight into what it takes to renovate, upgrade, and style the most coveted parts of their dream homes. In this video series, industry expert and business owner Joanne Curtin explores local homes while interviewing their owners who live well in their homes to better understand their thought processes when making important decisions. Join Joanne to get a look into the world of luxurious real estate one wonderful home at a time.

“Behind the Curtin” Episode 8 – A New Construction Home in Roswell, Georgia

WATCH THE FULL EPISODE HERE

Max Reiboldt and his wife, Kay, built a new home across the street from where they were living. This short journey resulted in a huge transformation of their living space.

Joanne: Max and Kay, it is a pleasure to talk to you. I am excited to hear about where you lived before you built this home.

Kay: We lived on Fowler, just literally diagonally across the street. We liked the neighborhood so much that when this property became available, we latched on to it quickly. We wanted to be on one level, and we didn’t want much yard. When the builder realized that two homes could not be built on this lot, Max said, “Why not purchase the entire property?” So, we ended up with a larger lot than we expected.

Joanne: What does your new home have that your previous one didn’t have?

Kay: The problem we had at Fowler is that you could not get into that house without stairs. We needed all of our living space on one level, but we have six grandkids, and we thought, we really would like to have space for them if they all want to come and stay. We also built over the three-car garage. We added that additional space in case we need live in help to stay with us. Caregivers, nursing homes, they are so expensive, we thought it would be better to have space for someone to live here and we can stay in our home which is our goal.

Joanne: What is your favorite room in the house?

Kay: I think the whole downstairs – the kitchen, dining room, hallway. In the morning I love to sit in the hallway with the big windows and plants.

Max: We have an outside covered porch patio and pool and that is a nice setting and pretty enjoyable when the weather isn’t too hot or too cold. I also think the high 25-foot ceiling with a balcony view upstairs is a unique feature in this very custom home.

Joanne: So, upstairs is really for visitors and grandkids?

Max: We entertain quite a good bit actually. And each bedroom has a theme. For example, I am President of the Board of Directors of a medical missions effort serving central America, primarily Guatemala. And we’ve gone there so many times, we have named one of our guest rooms “The Guatemala Room” because we modeled it after some of the places we stay when we are there.

Kay: We have a purple room for our granddaughters. We also have a living room [on the second level] for the grandkids that has an arts and craft area. The third floor was actually not planned for anything more than storage. But we made it in to a game room where we have a pool table and we also have some extra storage up there as well.

Joanne: What is your favorite source for décor?

Kay: Working with our very talented interior designer, Christie, who has worked for HGTV and Netflix, I will buy something that I love and she will find a way to make it work. I love unique pieces and bargains! So, she and I are always on the hunt for a good sale. Locally, I pick up things at antique stores and sometimes I will find pieces online at Wayfair or Serena and Lily. I have a good friend and along with Christie’s assistant, we are able to purchase larger items that I could not transport on my own.

Joanne: What is a splurge in your home that you feel you couldn’t live without?

Kay: I can you right off the bat! It’s the master bathroom tile we had imported from Mexico.

Joanne: And, in your opinion, what is something that you feel someone should never skimp on?

Kay: I think flooring is something you need to get right. And it needs to be the right color, especially when you have a big open space. It has to go with everything. You don’t need to buy the most expensive stuff in the world, but you need to think about upkeep. I also think good quality furniture that will last for a long time is worth the investment.

Joanne: What would you say you and Max learned through the process of building this home?

Kay: Along with our vacation homes, we learned that location is very important. Here we are centrally located for our grandkids. We also learned that some of our original ideas changed as we built the home. For example, we originally planned for a simple little garden. But because of the drainage issues we had on the lot, it was necessary to build the house longer and route the drain system properly to keep the lots from flooding in heavy rain. And with the addition of an elevator, we can have multiple floors that I still have access to, even though we originally planned for a ranch-style home.
But I have to say, being prepared for additional costs that will inevitably come up is important. And be sure to have an attorney look over contracts with builders and vendors so that your financial interests are protected.